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Semrush

by Semrush

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Best for

Teams that need keyword research and competitor analysis based on search data.

Verified on October 22, 2026 · Official source

About

Digital marketing platform with keyword research, competitor analysis, SEO content creation and monitoring of brand visibility in AI answers such as ChatGPT, Perplexity and Gemini.

Why it ranks #1

Leads thanks to its own search database (29 billion keywords, 142 geographic databases), a Portuguese site, a free plan and published monthly prices; the entry paid plan, at US$139/month, is the most expensive in the group.

Criteria used for Marketing and SEO

Real gains in SEO and content marketing (keyword research, page optimization, ad and campaign creation), proprietary search data, support for Portuguese and the Brazilian market, a free plan or trial and pricing transparency.

Pricing

  • Has a free plan
  • Paid plans from US$ 139/month

On the free plan

Free plan at US$0/month, no credit card, with 1 demo project and 10 reports per day; paid plans have a 7-day free trial.

Verified on October 22, 2026 · Official source

Prices change often; check the official site.

Portuguese support?

Yes

Verified on October 22, 2026 · Official source

Pros / Cons

Pros

  • Own database with 29 billion keywords and 142 geographic databases
  • Tracks brand presence in AI answers
  • Free plan and published monthly prices

Verified on October 22, 2026 · Official source

Cons

  • Entry paid plan from US$139/month on monthly billing
  • Prices only in US$
  • Advanced plan priced on request

Verified on October 22, 2026 · Official source

FAQ

Is there a free plan?
Yes: the Free plan costs US$0/month, needs no card and includes 1 demo project and 10 reports per day.
How much is the cheapest paid plan?
The SEO plan costs US$139/month on monthly billing or US$117.33/month billed annually.

Verified on October 22, 2026 · Official source

Compare Semrush with

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